Multi-Platform Content Strategy
Developed and implemented comprehensive content strategies at Zen Media, focusing on multi-platform engagement and SEO optimization.
Overview
Created and refined content strategies across various digital platforms, ensuring brand consistency while maximizing engagement and search visibility.
Challenges
- •Creating consistent content across multiple platforms
- •Optimizing content for search engines
- •Maintaining brand voice across different channels
- •Coordinating with multiple stakeholders
Solutions
- •Developed platform-specific content guidelines
- •Implemented SEO best practices
- •Created content calendar systems
- •Established cross-team collaboration workflows
Results
Improved content engagement metrics
Enhanced search engine rankings
Increased social media engagement
Streamlined content production workflow
Tools & Technologies
SEO ToolsContent Management SystemsSocial Media PlatformsAnalytics SoftwareCollaboration Tools